One of the major strengths of our internet age is that it is possible to set up the technical aspects of an online referral programme without speaking to a single human being. However, this is also a huge weakness and packed with simple errors which I see all to often.
In a nutshell, an online referral is when a third party sells one of your products or services for you to their audience and earns a commission on the successful sale. Sounds simple, doesn’t it? But actually, it’s a radical change in the traditional marketing model.
I’ll be totally honest, it took me several years to really work this out. I thought I was close enough and my time was better spent elsewhere. I was VERY wrong! Following this process changed everything instantly.
Here’s one quick and easy technique most people overlook. If you’ve ever had to create your own marketing material you may have come across the acronym A.I.D.A. Here’s how to use these principle to get more website views.